What We Do
Trajectory Sports & Media Group, LLC, is a U.S.-based sports marketing and media company with global resources. Its assets are utilized to help clients acquire content, expand distribution, strengthen brands, secure sponsorships and open new markets.
- Distribution
- Advertising Sales
- Content Licensing
- Digital Music Sales and Performance Tracking
- Voice Over Services
Distribution
The Company licenses sport programming and other content to broadcast, cable, satellite and mobile distributors on behalf of sports leagues and content producers. Companies can be U.S. based or located in different markets around the world. Terms and conditions vary based on the needs of our clients and the licensors. Trajectory negotiates agreements that maximize distribution for its clients. Properties are available in nearly 50 million U.S. TV households weekly.
Advertising Sales
Trajectory Sports sells advertising and sponsorships on behalf of its clients, who may be traditional television groups, websites or mobile content producers. It works with those companies to develop sales presentations that clearly describe the feature and benefits they bring to advertisers. The Company identifies companies and advertising agencies may be interested in purchasing commercial inventory from clients and negotiates agreements that deliver solid value at a fair price.
Content Licensing
The Company works with clients to identify their content needs, which may be programs and series for an individual channel or full time networks for a distribution platform. Terms are outlined and negotiated in close cooperation and consultation with Trajectory’s clients. The Company’s experience both selling and buying individual programs and networks gives it unique abilities and insights into the licensing process, to the benefit of its clients.
Digital Music Sales and Performance Tracking
Trajectory closely works with a company that specializes in audio fingerprinting and music identification. Their proprietary technology accurately detects and correctly identifies music content in any television program worldwide in 3 seconds. When their widget is embedded into a set-top box, it transforms it into a digital music store for cable and satellite operators. Revenue is also generated when program producers and television networks use its music identification technology to automate cute sheet reporting.
Voiceover Services
Trajectory Sports offers voice-over services in the America idiom. It can take programs and commercials produced from around the world, create an English language script if one does not already exist, and then re-voice them. For commercial content, this can breathe new life into the copy and make the production usable in the U.S. market.
Listen to a sample of commercials with our voicing (examples only): Click sample audio.